Francisco Javier Perez Cruz
Francisco Javier Perez Cruz formed the Consejo Oaxaqueño del Maguey Mezcal (Oaxaca Mezcal Maguey Council) and served as its president, establishing nurseries, rehabilitating distilleries, and gradually helping people in the industry organize and work together. Though he has his own mezcal operation, he founded this association (which is also related to Mezcal Banhez) with other producers to mutually promote their brands on both the domestic and international markets.